Shimp, A.Terence <br/><br/>
Advertising Promotion and Other Aspects of Integrated Marketing Communicatio 

 - 10th 
 - Noida  IBH Print  Ltd  2023 
 - 635p. 
<br/><br/><label>ISBN: </label>9780198085567 
<br/><br/><label>Dewey Class. No.: </label>659.1 SHI JMC